Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the js_composer domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /srv/data/web/vhosts/www.6fingers.marketing/htdocs/wp-includes/functions.php on line 6121

Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the health-check domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /srv/data/web/vhosts/www.6fingers.marketing/htdocs/wp-includes/functions.php on line 6121
Blog - 6 Fingers Digital Marketing
Top

Blog

TL;DR ;) When evaluating the performance of a Google Ads campaign, many marketers traditionally focus on Return on Ad Spend (ROAS). While this metric has been a popular choice for gauging campaign effectiveness, it doesn’t provide the full picture. ROAS only tells part of the story—it...

  Over the past few years, tech giants like Google have faced increasing pressure from governments and users alike to make their advertising practices more privacy-friendly. The introduction of Confidential Matching marks a significant response to these calls. Built on confidential computing, this new technology enables...

Digital marketing is a powerful tool that can help small and medium-sized enterprises (SMEs) compete with larger companies on a level playing field. However, even with a solid understanding of digital marketing, it's easy to fall into certain traps that can waste time, money, and...

The introduction of Apple's iOS 14.5 brought significant changes to digital marketing by limiting access to third-party data, making traditional audience targeting and remarketing strategies less effective. However, this shift presents an opportunity for advertisers to pivot towards first-party data—information you collect directly from your...